PUBLIC RELATIONS AND EVENT MANAGEMENT FIRM
Tying a bow tie is like telling a story.
All parts must be tied together to make it work.
Bow Tie Strategies focuses on being a quality public relations firm that champions itself on resolving the individual challenges of our clients.
We are a full service public relations firm that takes pride in our creativity and responsiveness. When it comes to connecting with critical audiences, our reach stretches from the traditional to the cutting edge. We have been on the ground, at the table and everywhere in between. We believe it is our responsibility to absorb every detail and nuance of your issue and make your cause our own. This approach has enabled us to influence public opinion, gain nationwide media coverage, achieve legislative victories, and ultimately, amplify our clients’ successes beyond what they thought possible.
Bow Tie Strategies understands the value of emerging media presence in today's competitive market. Our approach helps brands, from the relatively unknown to the already well-established, break through the clutter.
Implementing a public relations strategy is one of the most cost-effective ways to get brand messages out into the market.
- Public Relations Society of America
Creation and implementation of specialized and targeted public relations strategies based on clients needs to generate top placement in online, print and broadcast media.
We start at the ground level, helping clients to define their strategic vision and end goal, establish measurable objectives, and identify their business challenges. We assist our clients in re-aligning internal processes, assessing new markets, and prioritizing growth opportunities, while also developing materials and an actionable implementation plan that gets results.
Events are important, but only should be used to further advance your mission or cause. A corporation should not have an event just to have an event. Having an event is the perfect opportunity to increase supporters, additional resources and increased impact for your organization. When you partner with us, we will help you achieve your objective. Every step participants take brings them closer to your mission.
Understanding, navigating, and achieving representation and results at the Virginia General Assembly requires professional assistance. Bow Tie Strategies has the relationships throughout Virginia's legislative and executive branches to achieve the results its clients need.
Influencing the media starts with understanding who is already talking about you, what they are saying, and where they are saying it. At Bow Tie Strategies, we don’t believe in mass-messaging every reporter. Instead we work with you to understand the media landscape as it relates to your goals, building strategic, highly-targeted media relations campaigns with measurable, quantifiable results.
When you’re under attack, do you know how to win back the trust of your target audience? The key is transparency and accountability. We know that when it comes to your reputation, every second counts, so we hit the ground running with rapid-response tactics, while building long-term strategies to repair any damage to your name and brand. We know from experience that when crisis is managed well, the result is an even stronger bond with your stakeholders.
Public Relations is all about building long-term relationships – relationships with your fans and followers; relationships with potential donors and investors; relationships with other artists, media, and corporate sponsors.
When non-biased, third party sources are endorsing your products or services in the media or online, it’s better than the most expensive print ad you can buy.
-Washington Business Journal
SELECT MEDIA PLACEMENTS
A good PR story is infinitely more effective
than a front page ad.
-Sir Richard Branson
If I only had two dollars left
I would spend one dollar on PR.